Portfolios are the new kid on the
block in term marketing tools. An employment portfolio is
a portable collection of documents and materials, each of
which demonstrates one or more of your competencies. The
portfolio can be used to market yourself by providing
concrete evidence of your abilities.
With a portfolio, not only will you be able to tell
about yourself, but also show what you have
accomplished to prospective employers.
COLLECT
So what exactly is IN a portfolio? Any sample something
you have achieved that demonstrates the skills that are
particularly relevant in your field of work. This could
be copies of certificates and awards, anything you
created, letters of commendation, articles by you or
about you, copies of presentations and publications,
items exhibiting projects you have coordinated or led,
and photographs, flyers or brochures about these
projects. This list is by no means comprehensive but is
intended to get you thinking. Each person's portfolio
will be' different, a reflection of that individual's n
qualities.
SELECT
Select from your
collection two or three items that demonstrate each of
the competencies you want to highlight. These items
should be:
- relevant to
your field
- recent
samples
- your best
samples
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ORGANIZE
Organize your samples in a professional format. This
could be a file folder with pockets; a binder with rings,
dividers, and pages with plastic sleeves; a computer
disk; an audio or videotape. Take the time to do a
professional job on your samples, format and organization
so that your portfolio shows well and gives a good
impression of your abilities. Organize the sequence of
your materials for presentation to your intended
audience.
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